What is CRM, anyway ?

CRM (Customer Relationship Management) is a combination of software and business processes that help companies gain an advantage in sales, marketing and customer service when interacting with clients and prospects. WikiPedia Article

RSS The CRM Alliance Blog

  • 5 Tips for Effective Email Blasts
    Let’s face it, if your email blast doesn’t get opened, you aren’t going to get any traffic. Here are Effective Email Blasts tips to get your recipients to open, read, and respond to your email blast.  1. A Good Subject Line…Read more ›The post 5 Tips for Effective Email Blasts appeared first on ACT CRM Consultants, Trainers and Swiftpage EMarketing. […]
  • Increase Delivery Rates with SwiftPage
    For my clients that use Swiftpage (aka act! E-Marketing), you may notice you may get some bounces from a specific domain such as Earthlink or Yahoo etc.  One free method to solve this is to add a SPF record to…Read more ›The post Increase Delivery Rates with SwiftPage appeared first on ACT CRM Consultants, Trainers and Swiftpage EMarketing. […]
  • Why CRM Fails And How to Fix It
    After being involved in CRM since 1997 as a consultant, here is my opinion on why CRM fails and how to fix it.  It may not always involve upgrading and converting your CRM software . In my opinion, here is…Read more ›The post Why CRM Fails And How to Fix It appeared first on ACT CRM Consultants, Trainers and Swiftpage EMarketing. […]