What is CRM, anyway ?

CRM (Customer Relationship Management) is a combination of software and business processes that help companies gain an advantage in sales, marketing and customer service when interacting with clients and prospects. WikiPedia Article

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  • Business & IT Consulting – A process not a tool
    Yet again, I met with a new client to discuss their current business “problem” or like I call them – “challenge.”  The client called me looking for a silver bullet or tool.  By the end of the discussion, I believe…Read more ›The post Business & IT Consulting – A process not a tool appeared first on ACT CRM Consultants, Trainers and Swiftpage EMarketing. […]
  • What does CRM mean to you?
    CRM. We have all heard that term by now. To many it means having a process in place to manage customer relationships. To others it is a tool. To me, it’s all of the above. But before you can define…Read more ›The post What does CRM mean to you? appeared first on ACT CRM Consultants, Trainers and Swiftpage EMarketing. […]
  • 5 Tips for Effective Email Blasts
    Let’s face it, if your email blast doesn’t get opened, you aren’t going to get any traffic. Here are Effective Email Blasts tips to get your recipients to open, read, and respond to your email blast.  1. A Good Subject Line…Read more ›The post 5 Tips for Effective Email Blasts appeared first on ACT CRM Consultants, Trainers and Swiftpage EMarketing. […]