Website Lead Capture form to Act!Since CRM is software + a process, we decided to add specialized web services to leverage your CRM system so you can generate more qualified leads from inbound or outbound marketing.  We offer:

Here is how we work holistically between sales, marketing and management to generate more qualified leads:

  1. Work with your website designer to add the contact forms, and we speak WordPress and HTML/CSS to make the translations easy
  2. Capture website leads from landing pages or outbound e-mails into the CRM system1
    1. Act! Example
    2. WiredContact Example
  3. Automate alarms for salespeople to follow up from website leads2
    1. Act! Example with SwiftPage E-Marketing
    2. WiredContact Example
  4. Automate e-marketing campaigns based on each landing page3,4
  5. Bring website visitors’ history into the CRM5
  6. Automate reports for management to measure results6

1 – Act! requires a 3rd party plugin like SwiftPage E-Marketing to capture the website lead
2 – Act! requires a 3rd party plugin like SwiftPage E-Marketing or TopLine Alerts
3 – Act! requires a 3rd party plugin like SwiftPage E-Marketing or IntelliclickHatchbuck or WiredContact do not require a plugin.
4 – WiredContact works with Constant Contact‘s set of marketing automation tools
5 – Requires Hatchbuck
6 – Act! requires TopLine Alerts